Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

[Larry E.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

[QUOTE=Joe Lucia (12484);765373]Ray-------


Those were the days! From the standpoint of economics and rationality it made no sense, at all, but it was just WONDERFUL. In my mind, GM has never been the same since that went away.

FWIW: Yes it was very costly to have this done this way. (Each divison with their own Engines) But if you know anything about the old GM they where very very "coy" in giving out Profit/Loss Statements for each Division. There is no doubt in my mind a lot of Chevrolet Profits where given to other divisons to keep them afloat. I for one am glad the Non-For-Profit Divisions have dissapeared.
Larry

[Tom D.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Some booklets say "Replacement" on the front cover. There had to be a process for the second owner, for when she bought before the warranty was expired. I suggest that is how a Chevrolet got a fully typed (all text by Addressograph) one pc. plate.

I agree with Joe Lucia - This was not done at my favorite Chevy & Olds place. I spoke with Mr. Hartway, who started there (now Hartway Motors) in 1965. He is sure, they didn't have an address-o-graph, but remembers doing the DYMO strips.

[Rich G.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Some booklets say "Replacement" on the front cover. There had to be a process for the second owner, for when she bought before the warranty was expired. I suggest that is how a Chevrolet got a fully typed (all text by Addressograph) one pc. plate.

I agree with Joe Lucia - This was not done at my favorite Chevy & Olds place. I spoke with Mr. Hartway, who started there (now Hartway Motors) in 1965. He is sure, they didn't have an address-o-graph, but remembers doing the DYMO strips.

So, finally, my book does not say replacement. The all metal stamped POP says the car was delivered to Mr. Hauk on 7/31/68. It's build date is 7/18/68. The book shows a battery replaced on 8/6/68 at 75 miles on the car. Mr. Hauk is the original owner. The book was clearly in his possession six days after the car was delivered to him.

So, I guess this is like Catholic School where there were just some things us mortals aren't allowed to understand.

Rich

[Joe L.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

So, finally, my book does not say replacement. The all metal stamped POP says the car was delivered to Mr. Hauk on 7/31/68. It's build date is 7/18/68. The book shows a battery replaced on 8/6/68 at 75 miles on the car. Mr. Hauk is the original owner. The book was clearly in his possession six days after the car was delivered to him.

So, I guess this is like Catholic School where there were just some things us mortals aren't allowed to understand.

Rich

Rich-------


Well, no one can say, for sure, how this plate was created. However, I'm virtually certain the owner information was not embossed at the dealership. There's just no way that dealers would have had the equipment required to do it, especially in the case of your car being sold at what was likely then a small dealership on Long Island. I don't even see large dealerships having these machines. It would have been absurd for them to purchase such equipment for what would have been the sole purpose of embossing these plates. This would have been especially true since the DYMO system was in widespread use at that time. So, while we are not able to say how it was done, I think we can say how it WASN'T done.

[Henry J.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Tom:

There definitely was a formal procedure for an up-date to the original warranty booklet following a warranty transfer. I have an up-dated warranty booklet for 1968 Corvette #194378S409857 (not my car, unfortunately). The up-date requires the second owner to affix a self-sticking paper folder, which holds the all-metal replacement P-O-P, to the last page of the original warranty booklet. To accomplish this, requires the last page of the booklet to be cut. There are specific instructions on the paper folder on how to make the cut.

The all-metal P-O-P for #194378S409857 has the name and address of the second owner but, otherwise exhibits no technical information about the car. The one Rich has shown is far more informative.

[Dan A.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Hi Henry, do you know if 194378S409857 was Canadian or U.S. sold new?

Dan

[Henry J.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Dan:

I strongly suspect that 194378S409857 was sold new in the US. I have the Transfer of Warranty application, prepared by Salisbury Chevrolet Inc., located in Scotia NY, on behalf of the second owner. It is possible that Salisbury Chevrolet was not the original selling dealer, although I doubt it.

I have had all this documentation listed on the Orphan Parts/Documents section of this board for some time in the hope of re-uniting it with the car, if it still exists. I have had no luck so far.

[Dan A.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

I ask because Canadian POPs differ from the US aluminium POPs prior to '67. The Canadian version was plastic just like a credit card. Only had owner information and VIN. A '67 believed to be Canadian sold was the same as the US POP.

I have seen the much later (1970-80s) pamphlet type Canadian replacement warranty booklets. Other than Delivery Date and original owner information there is no number info on those.

I was curious if you may have had a Canadian replacement POP.

[Bob B.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Has anybody ever asked Adressograph what was done or who did it ? You might get lucky They are still around NewBold Co

Bob

[Tom D.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

SO FAR, NewBold (in VA) does not seem to have anyone there who can relate to the '60s. Still waiting for a reply to my e-mail. The telephone answering person said she couldn't think of anyone who knew what a Protect-O-Plate was. She did listen to my definition before saying this. I felt rather old after the discussion. I'm writing my article anyway.

[Edward C.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Rich-------


Well, no one can say, for sure, how this plate was created. However, I'm virtually certain the owner information was not embossed at the dealership. There's just no way that dealers would have had the equipment required to do it, especially in the case of your car being sold at what was likely then a small dealership on Long Island. I don't even see large dealerships having these machines. It would have been absurd for them to purchase such equipment for what would have been the sole purpose of embossing these plates. This would have been especially true since the DYMO system was in widespread use at that time. So, while we are not able to say how it was done, I think we can say how it WASN'T done.

I agree. I have done a little research into the POP's but mainly for 1969.
By the way, there was a dealer machine on eBay a week ago. Here is the auction number 121915569945. But note, this does NOT stamp the metal plates. it was used to imprint the info on paperwork such as the Predelivery inspection sheet or into the POP booklet itself.
Not all replacement plates have the word "replacement" on the booklet. That was most likely stamped by the dealer as I've seen several different stamps. Also, I have seen original owner names stamped into the replacement plates because the original owner lost the booklet. Sometimes the dealer stamp would also be on it assuming they picked it up at the dealership. I also have original "replacement forms" that you would fill out if you were the second owner of if you lost your original and needed a replacement made. The second owner replacement plates, at least for 69, had the number 2 stamped into it to designate the second owner and would also have the mileage stamped at the time of purchase if done before the warranty expired.

Many dealerships used whatever color dymo tape they had on hand. I've seen all kinds of colors on these things and I was convinced they were legit.

[Tom D.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

The Sales Manager from NewBold (in VA) was very interested in the details I wrote. (I shared an NCRS article draft copy with him.) He says they have nobody there that "goes that far back" and they are now a smaller outfit. They have no "historian". Nevertheless, he seemed interested.

What I wrote is focused on the process used by different divisions. I did give one Corvette example, but it's noting like Paul Herd's decoder book.

Thanks for all the comments! TD

[Shane B.]

[Joe L.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

I was wondering if POP from 1967 is all stamped metal. Mine is from my 1967 427 car. I’ve seen some with the tape on them and mine doesn’t have that either. It also says replacement across the front of the warranty book with the guy who ordered the car but never picked it up.

Shane------


The POP's were supplied with the car to the dealer and, thus, the owner information could not be included on the metal plate. POP's supplied to the original owner of a car at delivery had the owner's information applied to the metal POP with more-or-less clear dymo tape. However, if a POP needed to be replaced for any reason (e.g. loss, destruction, new owner within warranty period, etc.) the entire metal plate with owner information would be created at the Chevrolet district office and sent to the owner.

[Shane B.]

Re: Addressograph Ident-O-Plates and Protect-O-Plates In GM Warranty Booklets

Shane------


The POP's were supplied with the car to the dealer and, thus, the owner information could not be included on the metal plate. POP's supplied to the original owner of a car at delivery had the owner's information applied to the metal POP with more-or-less clear dymo tape. However, if a POP needed to be replaced for any reason (e.g. loss, destruction, new owner within warranty period, etc.) the entire metal plate with owner information would be created at the Chevrolet district office and sent to the owner.