1970 Dealership Award Program

[Kevin G.]

Came across a neat piece of paper work from 1970. It's an award program booklet sent out to Chevrolet dealerships for the sales team. Kind of neat thought that you might enjoy reading it! Sorry it's upside down, the cover is the picture on the bottom.

Kevin

[Alan S.]

Re: 1970 Dealership Award Program

Hi Kevin,
That's pretty interesting. I can't quite read the fine print. It looks like the salesman could earn points and redeem them for the items shown. How many points were some the items and what did it take to earn a certain number of points?
Regards,
Alan

[Kevin G.]

Re: 1970 Dealership Award Program

Hi Kevin,
That's pretty interesting. I can't quite read the fine print. It looks like the salesman could earn points and redeem them for the items shown. How many points were some the items and what did it take to earn a certain number of points?
Regards,
Alan

Alan, I'd be happy to lend you a pair of my specticals?

It seems pretty tough to earn enough points but the salesman would earn 1000 points for each unit sold between Jan 1 and Feb 28 1970 the dealership would qualify for an additional 600 points for each unit above there "objective" and another 3000 points for each after the "objective was reached but before the end of Feb.

Example ...........Pool Table 42,400 points
Movie Camera 47,000 points
Golf Clubs 10,000 points
These guys had to sell a lot of cars!

Regards,

Kevin

[Alan S.]

Re: 1970 Dealership Award Program

Hi Kevin,
That would be about 1 car per day to earn the pool table. I have no idea... did/could a salesman at a regular sized dealership sell a car a day during the winter?
Nice find for you!
Regards,
Alan